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Why Pay Per Call Marketing Matters to Your Small Businesses Future

The concept of Pay Per Call marketing used to have a dirty name. Its origins are deeply tied to those late-night infomercials that are now roundly mocked, but today’s Pay Per Call isn’t your momma’s...

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4 Mobile Marketing Mistakes You Should Avoid

There’s a massive migration taking place in online marketing today, shifting away from the old-school approaches of the desktop era and toward the mobile marketing strategies that equal success in a...

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How To Grow Your HVAC Small Business with Pay Per Call

Pay Per Call marketing is here to stay in the 21st century, enjoying a modern revival powered by the growth of smartphone usage, both in North America and around the world. In the United States alone,...

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The Changing Role Of Social Media in Online Marketing

A lot of marketers have focused in recent years on capitalizing on the value of social media when it comes to advertising and drawing in more consumers. Social media remains important in the modern...

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How To Build Your Geo-Targeting Parameters In AdWords – Part I

For those marketers with a smartphone at their side at all times, you’ve undoubtedly noticed the deals start streaming into your device from apps and Google as you go about your daily business, even...

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